Health
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Manliness, Modernity and the Shaping of Male Clothing
At the turn of the nineteenth century writers in the trade press for the men’s garment industries found themselves caught…
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The Emphasis on the Extrinsic Values in European Universities
In clarifying the concepts of intrinsic and extrinsic values, it should be noted that the historical persistence of universities has…
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Organizing consumption and production
Branding is not simply a collection of new business tools or a mere reflection of cultural change in society at…
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Make things as simple as possible, but no simpler
How do writers make sense of branding? What are their different perspectives? Not surprisingly, there is no single definition of…
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The principles of everyday eating
To many people, sports nutrition is about carbo-loading for a competition, or having the latest sports food or supplement. However,…
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Eat the right type and amount of fats and oils
Introduction In the old days we simply said ‘eat less fats and oils’, based on the observation that the typical…
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Periodising your nutrition program
In most sports, athletes periodise their training. There may be a base phase after the off-season in which high volumes…
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Carbohydrate loading for endurance events
Carbohydrate loading is one of the most talked about yet misunderstood topics in sports nutrition. For a start, all athletes,…
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Food and fluid intake during the race
For sprint races and events up to the Olympic distance, fluid needs are of greatest importance to competitors, with sports…
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