On YouTube, views are everything. You want to get as many eyeballs as possible to these videos. When you’re an influencer, it means that you can get a higher amount when you start monetizing. If you’re a business owner, it helps increase the number of potential customers. You introduce your company to them through YouTube. Here are the top 5 YouTube niches to consider if you want to know how to increase YouTube views.
People love unboxing videos. Perhaps, the surprise factor that comes with these videos is the primary reason why they’re popular. You don’t know what to expect when you open the box. It’s like receiving a gift as a child. You feel more excited when the gifts are wrapped, and you have no clue what’s inside. When you’re an influencer, you don’t need to buy something expensive. You can get people to watch anything you unbox. For business owners, try selling your products through this method. If the items require assembly, it’s even better. You can keep everyone glued to the video until the end.
Another niche to consider is giving lifehacks. People want to learn new ways to deal with life problems. Be creative in presenting these ideas to capture attention. It’s even better if your product is the solution to the problems faced by the viewers. However, make sure you don’t push it too much to a point that people would think that the video is an infomercial. If these hacks can simplify life or offer practical tips, expect more views.
3. Health and fitness tips
There will always be an audience for health and fitness videos. People are more health-conscious these days. The pandemic made more people care about their health. If you offer pieces of advice for free on YouTube, your target audience will appreciate your effort. Even if your products aren’t about fitness, you can find a way to insert them in the video. Again, the priority is to help your target audience.
Try to review your products too. People love watching reviews. Instead of reading information online, they would rather see how others view the products. Review videos also provide details. Hence, they’re more interesting. Of course, you can’t tell people what to say. Everything needs to be organic. Encourage more people to leave reviews about what you offer and express gratitude if they do it. Another strategy is to send a sample of products to influencers and let them create a review video. With their popularity, expect a big change overnight.
5. Beauty secrets
Beauty-related videos are way more popular than ever. Everyone loves a hack to look great. Again, you don’t even need to have products in this industry to create videos with this niche. Your goal is to provide free information and make more people know about what you have to offer. Another reason behind the popularity of these videos is that it makes people feel that they can look good with a few hacks. Be careful when creating these videos, though. You want to be sensitive to different audiences. You also want to provide information to diverse audiences. You don’t wish to leave anyone behind.
Regardless of the chosen niche, make sure you make your products look good for your audience. They will appreciate what you offer on these videos. Don’t be too pushy when selling your brand since it will turn people off. Remember when you skip ads on YouTube because they’re annoying? Most people feel the same about ads. You don’t want these videos to have that vibe. It’s worse when people land on the page and leave right away.
Hire professionals to work on the creative and technical aspects of the video. As for marketing, it would be better to get digital marketing services or SEO services to ensure you will get maximum conversion. It might be expensive, but it would be worth it. Talk about how you can boost your company in the process and make it more visible online. Once the video is out, don’t forget to advertise it across platforms.
You might not get it right the first time, but there’s always room to learn. Be patient until you see results. Try your best to be the preferred brand in the industry.